November 18, 2007

Food for thought on downsizing

One of the unintended consequences of downsizing is that we're sending capable people into the world to compete against us on the Web rather than creating new media options for them from which we also benefit. In this sense, traditional media companies may be supplying a two-by-four that will  one day be smacking them over the head.

Terry Heaton shares examples and says "So now these former employees are competing with their former employer as freelancers for a start-up". Do you see a pattern developing here?

Heaton points to Glenn Reynolds who in his book, An Army of Davids talks about “the triumph of personal technology of mass technology.” Despite this new reality, mainstream media companies continue to lay people off instead of exploiting the tools and energy of the personal media revolution to better serve their communities.

(This trip started for me through Jack Lail's Downsizing Old Media)


Post a Comment