Parade also created a new position - vice president of integrated sales - this month and appointed Kristen Fairback.
Parade is part of the Advance group.
New York, October 19, 2009 -- Brett Wilson has been named publisher of PARADE, the largest circulation magazine in the U.S., it was announced today by Parade Publications CEO Jack Haire. Wilson will be responsible for all advertising sales and marketing efforts.
Wilson comes to PARADE from USA TODAY, where he was senior vice president of advertising sales. Prior to that, he spent more than 20 years at Time, Inc., where he was most recently publisher of Money magazine. He held various other positions, including associate publisher and advertising director for TIME, advertising director for Sports Illustrated, and advertising manager for Southern Living magazine. He started his career as regional marketing manager for Southern Living in 1987.
"Brett's leadership skills and proven experience in both the newspaper and magazine industries make him uniquely qualified to assume the responsibilities of publisher of PARADE," says Haire. "We believe he will help grow our business across key categories, in print and digitally. He is a really great person, and we are delighted to have him on our team." Wilson will report to PARADE President Randy Siegel.
Brett and his wife, Patricia, live in Connecticut with their two children, Taylor, 16, and Sara, 14. Please join us in welcoming him to PARADE.
KRISTEN FAIRBACK NAMED VP/INTEGRATED SALES FOR PARADE
October 7, 2009 -- Kristen Fairback has joined Parade in the newly created position of Vice President, Integrated Sales, it was announced today by Randy Siegel, Parade's President & Publisher.
Fairback will play a leading role in integrating the company's print and digital sales efforts.
"As our digital presence continues to grow, it's more important than ever to provide our customers with a wide array of integrated sales solutions," says Siegel. "Kristen has proven experience in the field, and we're delighted to have her on board."
Kristen comes to PARADE from Entertainment Weekly and EW.com where most recently she was Associate Publisher. Prior to that, she was the Eastern Advertising Director for LIFE magazine.